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Author Archives for Scott Huddleston
Responsive design & Usability & SEO
What is a Responsive Website? A responsive website is one that adjusts itself on different devices, eg: a mobile phone or tablet computer. It must be legible and easy to use on every device. Most of you probably already know that having a responsive website is a must. Your brand must be well represented on…
The Importance of Local SEO
What is Local SEO? First, SEO means Search Engine Optimization. The purpose of SEO is to bring your site’s pages high up in the search engine’s search results, hopefully, #1 on page 1. When we’re talking about the “Local” version of SEO, that the search results come up with your listing (ahead of the competition)…
When it comes to creating a new website for your company, it can be very confusing to decide about how it should be created and on which platform. This post will show the advantages of using open-source as well as discussing the disadvantages of using custom/proprietary platforms. Here are the 5 Reasons: #1 You’re free…
The goal of Search Engine Optimization (SEO) is always the same: To bring a website to the highest possible position within the search engine results list (SERPs) for a given set of keywords. For example, you have a butcher shop in New York City. Someone is looking for a shop like your’s in the city…
**WARNING**: You are about to drive into a telephone pole! You can’t see where you’re driving because of that bag over your head. Huh? What is he talking about? Well surprise, surprise, this is effectively the situation with your website if you haven’t taken Analytics seriously. Analytics can help you make sure not to crash…